TikTok Account Health

What is the TikTok Account Health for?

TikTok Account Health is an all-in-one tool that can help TikTok Shop sellers like you better understand attached creators and track any violations associated with these creators. On top of your own Shop Health, you will now also be able to view the violation records for your attached creators. This is also where you can help your creators file for appeals. In the TikTok Account Health, you can view details on:
  • Creator(s) attached to you
  • Attached creator(s)' Account Standing
  • Our guidelines and policies
If your creator(s) have accumulated violation tickets, you will also be able to see:
  • The date and time of violation(s)
  • The reasons for violation(s)
  • Any penalty action(s)
  • Details about the violating content
  • Details about the appeal status
These details will help sellers like you better understand the account health of your attached creators, as well as types of content that TikTok Shop allows and disallows on the platform. This will in turn assist you and your attached creators to avoid any potential violations of our policies and guidelines.

Where to find TikTok Account Health?

On PC (Account Standing)
  • Go to TikTok Shop Seller Center and log in with your TikTok Shop Seller Account.
  • When you enter Seller Center, click Account Heath and find TikTok Account Health.
  • If you do not link any creator:
  • You will see the No Creator Account page
  • If there are several creators attached to you:
  • Official account(s) associated with your shop will be displayed by default. You may click "Switch Account" in the upper right corner to switch to other marketing account(s).image.png

Overview

In this section, you can view accumulated violation points for targeted creators and learn about creator risk level through the dashboard.
  • For detailed enforcement information and our creator performance evaluation guideline, you may click "?" under displayed violation points standing. image.png

Learn our Policy

In this section, you can learn about the guidelines and policies set up by TikTok Shop.
  • For our complete content guidelines, you can click "Learn more"image.png

Violation Records

You can view detailed violation reasons and file an appeal for your attached creator here.image.png
  • Click "View" to get detailed information about a particular violation recordimage.png
Click "Appeal Details" to help your attached creator file an appeal
  • Please provide a clear explanation on why the enforcement action was taken against your business or product.
  • Please attach supporting materials to prove the authenticity of the business or of specific products.
  • Your preventive action plan to avoid violations in the future.image.png