[New!] Many watched LIVE, but not clicking the product?
Many viewers join your LIVE and see the products — but why aren’t they clicking?
To understand this, focus on 3 key metrics:
Product Impressions → Product Click → Click-Through Rate (CTR)What do they mean?👀 Product Impressions – How many viewers see your product during LIVE
👉 Product Click – When viewers tap the product (a sign of interest)
📊 CTR – The ratio of clicks compared to impressions
Low CTR? Here are some common reasons:
When more viewers click, the “HOT” label appears — helping attract even more attention.
Remember, being seen doesn’t always mean being sold.
Pin products properly, use clear scripts, and keep your LIVE active and interactive. 🚀
To understand this, focus on 3 key metrics:
Product Impressions → Product Click → Click-Through Rate (CTR)What do they mean?👀 Product Impressions – How many viewers see your product during LIVE
👉 Product Click – When viewers tap the product (a sign of interest)
📊 CTR – The ratio of clicks compared to impressions
Low CTR? Here are some common reasons:
- 🙈 The host forgot to pin the product while showcasing it
- 🖼️ The product image or thumbnail isn’t eye-catching
- ❓ Viewers don’t know where to click
When more viewers click, the “HOT” label appears — helping attract even more attention.
Remember, being seen doesn’t always mean being sold.
Pin products properly, use clear scripts, and keep your LIVE active and interactive. 🚀