Sales Accelerator is a feature designed to help you reach your first 50 orders faster, while also helping revive sales for products that previously achieved 50+ orders but have recently declined in performance. It identifies which products in your store that have high potential to gain more sales based on market trends.
The feature will give you AI-powered diagnosis to see how your overall products are performing, your current strategy versus your competitors who sell similar products in the market, and personalized recommended actions to improve the performance.
Sales Accelerator provides helpful insights into why certain strategies are recommended, while giving you full control to follow those suggestions or choose a different approach for your products directly through Sales Accelerator page. You can apply strategies directly in one place without jumping between pages, while still maintaining your profitability.
Entrance: Products > Sales AcceleratorOn that page, sellers can:

• See top recommended task
• See qualified products and recommended tasks to be done to get more orders
• Complete tasks directly on each product and see the impact data
• Receive extra rewards from some tasks that offer platform subsidies
  
  

Benefits of Sales Accelerator

Key Function

Product Growth Expert

On the right-hand side of Sales Accelerator, there is an AI assistant function called Product Growth Expert. This feature analyzes individual product performance and provides actionable recommendations to help improve results and drive growth.
After clicking Go, the system summarizes the shop’s overall performance, selects qualified products for analysis, and provides top recommended tasks.
To see analysis for some specific products, click the Product Analysis button on the bottom of the page, select up to 3 products to analyze and then click Submit.
The system will begin analyzing the selected product’s performance. When you expand the dropdown in the product details, you can see the analysis process, from reviewing performance data, benchmarking against top performers on the platform, identifying optimization opportunities, and generating a report.
In the overall performance report, the system shows how the specific product is performing across key metrics, including views, GMV, orders, and CTR. It also provides recommendations on actions you can take to improve performance.
We recommend you to complete the tasks suggested by the system. Internal data shows that products optimized through Sales Accelerator tasks achieve 2× higher orders and receive orders faster compared to those that are not optimized.

Trending Keywords

Trending Keywords section helps sellers quickly identify products that are gaining momentum and take recommended actions to maximize sales. The system analyzes product performance and surfaces items that are likely to grow if optimized.
Trending recommendations are based on:

• Recent order growth (last 7 days)
• Trend growth based on searches and hashtags on TikTok
• Supply and demand analysis based on product availability in the market and its impressions
• Product performance compared to peers and its forecast
  

Key Functions:

1. Identify fast-growing products
   • See products marked with Trending labels.
   • These items show increasing demand or engagement signals.
     
2. Trending Analysis
   • You can see in-depth analysis related to the trending keywords and its correlation with potential products in your store. By then, you will be able to see what strategy you should take to improve your products and meet the trending opportunities.
     
3. View recommended growth tasks
   • Each product includes task recommendations such as improving product appeal, increase exposure and optimize listing content
     
     

AI Video

Sales Accelerator offers an AI Video feature that helps sellers automatically generate shoppable videos for their products. This feature is currently available for selected categories only, so not all sellers may see it yet.
If you see an Optimize with AI Video task in your task recommendations, you can click View Task to review the task details and start generating AI Videos for free.
How AI Video Works

• Sales Accelerator generates an AI Video for your selected products using your existing product images.
• Once the system finished generating the video, you should check and decide whether to publish right away or schedule to be posted at specific time on your shop’s TikTok account.
• The systems will auto-generate the video caption and hashtag, which you can review and edit.
• To provide feedback on this video, please use the like or dislike button. Disliking a video will trigger a brief survey to understand your reason, after which the video will be deleted.
• After the video is published, you can delete it directly from your TikTok account if needed.
• You can track the performance of the auto-posted video by clicking Check Published Video, where key metrics such as posting date, GMV, number of orders, and page views are available.

If you want to look back at the previously created AI video, simply click More on the Product Growth Expert on the right-hand side and then View Videos.

Qualified Products

List of all qualified products which you can boost by completing tasks related to each product. Once you complete the tasks, you will see the impact such as orders gained.

• Must have 5 or more items in stock
• Must have 3 or more product images
• Must have fewer than 50 orders

Order Milestone

This feature helps you identify qualified products with 0 orders, 1–4 orders, 5–9 orders, and 10–50 orders. Each category provides tailored tasks to help you reach the next order milestone.
For example, for products currently with 1–4 orders, the Sales Accelerator feature offers tasks designed to help you increase your orders beyond 4.

• 0 order

You’ll receive tasks to set up attractive promotions that draw in your first customers and create a sense of urgency to purchase, such as Flash Sales or New Arrival Discounts.

• 1-4 orders

You'll receive tasks designed to help build trust in your products, such as creating a short video or collecting multiple reviews.

• 5-9 orders

To help you increase orders, you’ll receive tasks such as creating short videos, collecting more than 5 reviews, and setting up discounts for your products. You can reach out to customers by going to Manage Orders > View Logistics > Contact Customers to request reviews, or send broadcast messages through the Customers menu.

• 10-50 orders

To help you achieve even more than 50 orders, this feature will assign tasks such as going LIVE, creating additional short videos, and setting up ads.

• 50+ orders

Indicates list of products that have achieved more than 50 orders in the past, but recently dropped to below 50 in the last 30 days.

How to Take Action and See Impact

• Click View Task on the product you want to improve. This will redirect you to the recommended action listed in the Task Recommendation column.
  • Once you click Go or Apply (depending on the task), you will be redirected to the relevant page to take action and complete the task.
  • For example, if the recommended task is to create a New Arrival Discount of 57%, you can directly click Apply or adjust the discount amount as needed.
    
• Once you’ve completed all tasks for a specific product, you’ll be able to see the impact. Click the Check Data button to view the product’s performance trends, such as the number of orders, page views, and GMV uplift.
  
  

This feature in Seller Center will guide sellers to have a more attractive product strategy and get higher potential to achieve more orders. This will help sellers to improve their sales through a range of high quality products to sell.
Entrance: Products > Sales AcceleratorOn that page, sellers can:

• See top recommended task
• See qualified products and recommended tasks to be done to get more orders
• Complete tasks directly on each product and see the impact data
  
  

Product Data Synchronization

For selected sellers, there is an additional feature to help improve the product's attractiveness. This feature is called Product Data Synchronization, which will allow the system to display the combined number of your product sales across e-commerce platforms on the customer side on TikTok Shop, based on publicly available data.
If you give authorization by clicking Continue on the page, a pop up will appear to give information related to this product data synchronization. Sellers can choose whether to give authorization or not.
Once sellers give authorization:

1. Seller's products sold number will be combined with its sold number from other e-commerce platforms.
   • Example:

2. The system will require 3 working days lead-time for synchronization after sellers give authorization
3. Every time sellers add new products, the system will identify whether the product is also sold on other platforms. If yes, the system will automatically sync the product number. Usually it requires 3-7 working days to be synced after seller uploads the product
4. Sellers should refer to the Manage Product page in Seller Center to find the original number of product sales from TikTok Shop, as the number displayed on customers' side reflects combined sales across multiple e-commerce platforms
   

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