Guide to Content Authorization Tool

TikTok Shop’s Unoriginal Content Policy helps protect creators’ original work by preventing content from being copied or reposted without proper permission.
The Content Authorization Tool lets you request authorization to use another account's content, or grant authorization for others to use yours — directly between TikTok accounts directly.
With the tool, creators can:
  • Request permission to repost content from another TikTok Shop creator.
  • Grant another creator permission to repost their content.
  • Respond to incoming authorization requests.
  • Review the status and details of account-level requests.
  • Request authorization from an eligible violation ticket.
Permission must come from the account that owns the original content. Every authorization is between two TikTok accounts, identified by account handle.
Please note that any acceptance or authorisation obtained via the Content Authorization Tool does not exempt you from liability and enforcement of any valid intellectual property violations under the TikTok Shop Intellectual Property Policy.

How authorization works

There are two ways to use it:
  1. Account-level authorization (via CHR page)
From the Creator Health Rating (CHR) Landing Page, you can request authorization from another creator account, or grant authorization to other accounts.
This option may be used when:
  • You want permission to repost content from another creator’s account.
  • You want to grant another creator permission to repost your content.
A creator can authorize up to 5 other creator accounts at the account level.
  1. Video-level authorization (via a violation ticket)
When one of your videos gets an unoriginal content violation, you can request authorization from the original owner right on the violation ticket.
This option may be used when:
  • You reposted another creator’s video with their permission.
  • You received an eligible violation and need the original content owner to confirm that permission.
If the original content owner approves the request, the related violation may be removed and the enforcement on the video may be lifted.
Authorization type
Where to access it
What it covers
Account-level authorizationCreator Health Rating pagePermission involving content from another creator’s account
Video-level authorizationEligible violation-ticket details pageThe individual video associated with the violation
Three things to note:
  1. Every request needs the owner's decision. There is no automatic or sub-licensed authorization in this release — the original content owner must approve or grant each request.
  2. You can submit a minimum of 2 authorization requests. The more sales you generate, the higher your authorization request limit will be. You can check your current request limit directly in the tool to see how many authorization requests you can submit and whether you are eligible to submit a new request
  3. To keep the system fair for everyone: if the same owner declines you twice within 30 days, you can't send them new requests for the next 30 days. If 5 different owners decline you within 30 days, you can't start any new requests for 30 days.
  • 3 video-level authorization requests per day
  • And up to 3 account-level requests per day
  • Once either limit is reached, additional requests must be resubmitted the next day.
  • Each creator can receive up to:

    How to request authorization from a violation ticket

    Submit the authorization request before the violation’s appeal window closes. An authorization request does not extend the appeal deadline.
    1. Open the eligible Unoriginal Content violation ticket. Open the details page.
    2. Tap Request Correction and select the original creator by their account handle. The platform runs a match check and reminds you if the account you picked doesn't look like the original creator.
    3. Confirm the request and set the permission end date (up to 1 year after the video's posting date). If you've reached your daily limit, you'll see a reminder.
    4. Add supporting evidence, if available. (Optional)
    5. Select Submit.
    6. Your request goes to the content owner and stays valid for 3 days.
    7. See the result. If the owner approves, the violation is revoked. If they decline — or don't respond within 3 days (auto-declined) — you can still file an appeal.
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    In your Unoriginal Content violation ticket, select Request Correction before the violation's appeal window closes.
    If the request is:
    Approved ✅The related violation may be removed and enforcement on the video may be lifted.
    Declined ❌The violation will remain, but you may still be able to appeal depending on the ticket’s status and appeal deadline.
    Not reviewed within 3 daysThe request will be automatically declined.

    How to request permission to repost content from the CHR page

    1. Open TikTok Shop for Creator and go to your Creator Health Rating page.
    2. Select Content Authorization Tool.
    3. Select Ask to use videos
    4. Enter the TikTok handle of the account that owns the original content.
    5. Select the authorization end date. An account-level authorization starts from the submission date in which the permission can last up to 1 year.
    6. Add supporting evidence, if available. (Optional)
    7. Review the information and select Submit.
    8. Every request is valid for 3 days. If the owner doesn't respond in time, it's auto-declined — so you're never left waiting.
    image

    How to grant permission to another creator

    1. Open the Content Authorization Tool from your Creator Health Rating page.
    2. Select Let others use your videos.
    3. Enter the TikTok handle of the creator you want to authorize.
    4. Select the authorization end date.
    5. Review the details and select Submit.
    The authorized creator will receive a notification confirming that permission has been granted.
    image

    How to review a creator's Content Authorization Request

    1. Open your Tiktok Shop Inbox
    2. Select the inbox notification "Request to resuse your video"
    3. Click on "Accept" or "Decline"
      image

    How to check your Content Authorization Requests

    1. Open the Content Authorization Tool from your Creator Health Rating page.
    2. Select the "History" icon in the upper right hand corner
    3. Select "My Requests"
    • At the top of the page you'll also find the number of remaining daily authorization requests available to you.
    For example:
    image
    image

    Should I request authorization or submit an appeal?

    Use Request authorization when another creator owns the original content and you had permission to repost it.
    Use Appeal when:
    • You created the original content.
    • You believe the content was incorrectly identified as unoriginal.
    • You believe the enforcement was applied by mistake.
    You generally cannot have an appeal and an authorization request under review for the same violation at the same time.

    Important things to know

    • Authorization does not transfer ownership of the content.
    • Permission cannot be passed to another creator. Each creator must receive authorization directly from the original owner.
    • Do not delete the affected video or set it private while a violation-related request is under review. Doing so may make both authorization and appeal unavailable.
    • Repeated declined requests may temporarily limit your ability to submit additional requests.
    • Authorization can be granted for a maximum period of up to one year.

    Frequently Asked Questions

    Does the tool give me ownership of another creator’s content?

    No. Authorization gives you permission to use the content under the approved terms and time period. The original creator continues to own the content.

    What happens if the content owner does not respond?

    The request is automatically declined after 3 days. For violation-related requests, you may still be eligible to appeal, depending on the violation status and the remaining appeal window.

    Can I appeal and request authorization at the same time?

    Yes. You may submit both an appeal and an authorization request at the same time. However, we recommend reviewing both options and selecting the one that best fits your situation. See above for details.

    What happens if my request is declined?

    The authorization will not take effect. If the request was connected to a violation ticket, the violation will remain unless it is successfully appealed or otherwise resolved.

    Can I authorize another creator permanently?

    No. You must select an authorization end date. The maximum available period is generally 1 year.

    Can someone I authorized give my content to another creator?

    No. Authorization cannot be sub-licensed. The additional creator must request permission directly from the original content owner.

    Why can’t I find the Request Authorization button?

    The option may be unavailable because:
    • The violation is not eligible.
    • Another authorization request is pending.
    • The appeal or action window has closed.
    • The video was deleted or set to private.
    • You reached your daily request limit.
    • Your request access is temporarily limited following repeated declined requests.