Unoriginal Content

Best Practices ✅

What to Avoid 🚫

• Create something new. Your contributions should be distinctive enough to be considered original. Promote and add a new perspective of the product verbally or through the use of text.
• Show yourself. Make sure you're front and center in the content you share. Whether it's a stitched or duet video, or content with overlays, make sure that you are visible in that content.
• Change things up. When doing content, diversify your overall presentation by changing your background setting and product display instead of simply changing your clothing.
• Refresh your scripts. Develop a new original script for each video or livestream rather than relying on past material. Avoid repeating the same script from previous content.
• Keep it fresh. Stay creative and keep every piece of content uniquely fresh - whether you're managing one account or many, let each post bring something new and exciting for your audience to discover!
• Give credit. If you are using someone else's content, make sure to include proper crediting and recognize the original creator.
• Tell your story. Showcase your brand, story, and products through original videos and livestream content.
• Report Unoriginal. If you find other creators reposting your content, you’re welcome to report it through our IPPC platform.
• Collaborative Posting: Sellers and creators are encouraged to discuss and agree on who will publish the product promotion video to ensure the best collaboration results.

• Reposting content: Don’t share content from other creators, media outlets, or copyrighted sources unless you add significant new perspective (e.g., voiceover, text edits, or personal interaction). Content with watermarks, stickers, or logos from other platforms is not allowed.
• Using copyrighted material: Don’t use clips, songs, or sound effects from films, TV shows, concerts, or music videos. Limited use may be allowed if content is educational, demonstrates a product, or includes artistic additions.
• Pre-recorded content: Don’t stream pre-recorded content or insert clips into a livestream. Livestreams must be real-time.
• Screen recordings: Don’t broadcast screen captures of devices. Viewers can easily identify status bars, cursors, or taskbars — this reduces trust and authenticity.
• AI voiceovers: Don’t use AI-generated audio or narration in livestreams.
• Copying trends: Don’t post trend-based content that doesn’t actually promote the product.
• Reposting your own content: Don’t re-upload the same video or livestream recording. Each post should bring new value.
• Disguising copied content: Don’t rely on filters, overlays, or edits to pass off reused content as original.
• Watermarks/logos: Simply adding a watermark or logo to copied content does not make it original and may result in a violation.